COMPANY FILM PRODUCTION

Getting the cameras rolling on live-action video to help tell your brand story, resulting in more engaged viewers.

Show your customers the AUTHENTIC you with a professional company film.

As an experienced corporate video company, we have the knowledge and story telling skills to enable us to make your company film something truly special. The end result is a video that will have a long lasting effect on your customers.

A company film brings together carefully-selected locations, performers, equipment, props and more to create a truly unique piece of video.

A FEW EXAMPLES

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So, what is a live-action company film?

A company film is a video that is filmed in the real world with real people and real settings. Which means it’s great for personal companies whose services revolve around people. Your customers will get to see real faces and recognisable body language in your video and will immediately make your customers feel more connected with you.

While animation provides creative freedom, live-action offers a completely unique experience with a specific selection of performers and locations. This is especially true if you feature your own staff in your video.

The corporate film production process
1. Initial conversation

Before anything else, we’ll thoroughly get to know your business, inside and out. This helps us to deliver the absolute best results at the end of the video project. To help you, we’ll offer our expert knowledge on video to advise you on the best choices before you decide on the final brief.

2. Brief & Scope

What kind of company film do you want us to make? What is your goal for this video? What’s your budget? What kind of things can we achieve in this project? These are all questions we’ll work to answer at this stage in the process. This helps us to prepare for the later stages and avoid misjudgements.

3. Creative

Here is when we get out our pens and pencils and start to – literally and figuratively – sketch out your big idea. We write your script and draw up your video’s storyboard, visualising exactly what every shot is going to look and sound like. Throughout this stage, we’ll always have your company and goals at the forefront of our minds so you’ll achieve them with this video.

4. Pre-Production

Now it’s time to prepare for the big day (or days, depending on the breadth of your project!). This is where we work out the logistics and gather our resources for shooting. This includes casting, sourcing locations, ensuring we have the right equipment for the job, and creating a schedule.

5. Filming

Let’s roll! This is where the magic happens. By this point, all of the logistical aspects will have been sorted in the pre-production stage. Whether we’re filming in a studio or on location, we’ll use our shooting experience to ensure the raw footage is filmed as efficiently and skilfully as possible. We’ll also follow strict health and safety rules to look after everyone on set.

6. Post-Production

Our talented video production team will take the raw footage, perform their wizardry on it and it will come out the other side a polished company film for your business. This involves careful cutting of footage and sound editing. It might also include adding graphics, music, visual effects, and more to give it as much production value as we possibly can.

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Do I need a company film?
A company film is brilliant for any business, but is especially suited to companies whose major focus is people.

Live-action video production can put a face, or many faces, to your business. It humanises companies and places you in a real setting that your customers can see themselves in, too.

Our creative company film production service can find exactly the right location, people and angle for your company’s live-action video.

Here’s just a handful of the endless benefits of live-action video…

Live-action video shows actual people in actual settings.

This will make your video more authentic to viewers and, as a result, build their trust in your brand. Authenticity also helps with brand recall, because it highlights how a company is unique.

The power of real-life shots.

The amount of ways you can shoot a real-life object is almost endless, and this can have a special effect on viewers. Even with advanced software to recreate the world around us, sometimes there’s still nothing quite like seeing the real thing – and we mean the REAL thing.

The chance to use brand ambassadors.

Using recognisable people to star in your live-action video is guaranteed to boost your views, engagement and sales. People love to see the public figures they admire, whatever they’re doing.

Live-action can be quicker to create.

We know animation can sometimes be achieved more easily than live action. However, this is only if you have the skills. As long as you don’t have too many complex elements in your live-action video, live action can be finished a lot quicker. If you’re limited on time, think about creating a logistic-light video.

What next?

When we talk to you in the initial stages of the project, we’ll discuss the pros and cons of using a particular type of video production for your idea.

Overall, a live-action corporate film is a great choice for almost any business – the power of real people in real situations never fails to resonate with viewers.

Top company film video production tips
#1 Decide on your actors well in advance

This doesn’t just mean the moment you actually cast someone, but the very first conversation you’ll have about whether you want people in your video at all. If so, what kind of people? Those from within your company, or professional performers to be auditioned and selected? Your casting decisions can make or break your live-action video’s tone and delivery.

#2 Think about location

If you use a studio to shoot your live-action video, they’ll have everything ready for you. However, you might lose some authenticity to your video if the setting is clearly artificial. On the other hand, on location shooting brings new challenges in terms of travel, time and resources to make your live-action video look the best it can be.

#3 Know your production timeline

For a project such as this, no matter how simple, it’s so important to have a clear schedule. Have your shot lists and production schedule documents ready well in advance of the first day of shooting. Remember, the unpredictable is almost guaranteed to happen on a shoot – good or bad! So expect the unexpected, too.

What next?
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Conversation

Get in touch and let’s talk about your requirements, key objectives and video brief.

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Ideas

We’ll then formulate some brilliant ideas to get the best results from your video project.

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Quote

Providing the best possible price that is competitive, fits with your budget and offers the best value.