Social Media Marketing Apps To Improve Your Workflow

Social media is growing in influence, and won’t be taking a back seat anytime soon. Many businesses now have the ability to trade directly through the apps, reducing the need to bother with e-commerce of any kind. We’ve pulled together some of our favourite social media marketing apps to make social media on-the-go an easy and effective experience.



Buffer is a useful management tool to schedule content on a variety of platform and accounts. You can schedule content well in advance, and optimise your posting times.

Paired with Buffer’s analytics tool, you’ll be able to identify how your content is performing. In turn, measuring its success will enable you to plan future content.

We do still encourage real-time posting for those spontaneous or time-sensitive moments. However, this is also a fantastic social media marketing app to keep content consistent and optimised for your followers.

Want to learn more about how to create an effective content distribution strategy? Click here.



Evernote allows you to store basically any important information – receipts, boarding passes, you get the picture. However, its primary function is keeping notes. If inspiration for content suddenly strikes on the go, pull up Evernote and take it down before it’s gone!

Although it’s not technically a social media marketing app, it’s still great for catching all those bright ideas.



As we always say, visuals are extremely important! Canva is a photo editing tool which will enable you to brand your content on the go.

Available for iOS and Android, this social media marketing app also provides templates for you to use if you’re short on time. Canva categorises the templates into different platforms and purposes, making it super easy to get started.


Facebook Pages Manager

Facebook Pages Manager is particularly handy if you’re managing a number of them because you’re able to respond to messages all from one app.

You’re also able to connect the pages to Instagram, allowing you the ability to respond to all messages received on both platforms.



Ever come across something great online, get distracted and forget where you found it? It happens to the best of us!

Pocket is great for just that. It allows you to add a link to your list of things to re-visit, and also connects to Buffer for easy sharing. Unlike Evernote, this is what makes it a social media marketing app!


Video should be the cornerstone of your brand’s social media content. Therefore, you need only the experts to create it to achieve the highest impact. Stada Media is a bespoke video production company with experience in engaging social video. Let’s talk!

Devour our video production and marketing wisdom on our blog here.

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