We hear about companies throwing millions into an advert, but its not always the budget that decides the success of your video, which is definitely the case for German film students Dorian and Daniel. This ad, titled Dear Brother, tells the story of two brothers and best friends in 90 seconds, it appeared as the top link on Reddit’s front page and went viral with over half a million instant views in just one day until it rocketed to over 3.4 million.
The video itself connects emotional storytelling, great cinematic pictures and a unexpected plot twist to cast emotion over its viewers. We can guarantee chills, and tears are more than likely.
Something tells me this pair won’t struggle in finding a job once they graduate.